I have mentioned the move of beyond meat into the fast food market, bringing vegan/vegetarian options to the forefront. Well, apparently it is also very profitable. It potentially comes in to the tune of $1.2 billion!
People have been eating meatless products for years. It is more trend than fad. However, it had a reputation for having the taste of cardboard. Beyond Meat is changing that, and they have the following to prove it.
What does this mean for you?
If you can make meatless substitutions taste as good or better than the original, you need to build the next billion dollar business plan. Now is definitely the time to build on your idea and market it!