IHOP received a lot of flak on Twitter Sunday when they wished all mom's a happy mother's day. The tweet included an ultrasound image with pancakes. It seemed to insinuate that pancakes, when eaten, went straight to the... uterus? Ok, so they definitely were the butt of a PR joke for the day. It also … Continue reading IHOP Slammed For Mother’s Day Tweet: Why They Are Not Wrong
It is almost guaranteed that a company will make a change if caught violating privacy rights. If caught, they do the PR thing and champion privacy changes instead. Facebook did. Google is. As a matter of fact, the tools that Google hopes to release will put all of the control in the hands of the … Continue reading Google Working To Secure User Privacy
While I could have started with any step, the one I am the most passionate about is customer service. The customer will make or break your business. So, how can you keep them happy? Personalize Your Approach With Customers! I have said it before, a personal approach with the customer generates sales. If they feel … Continue reading 7 Steps Part 1: Your Customer Approach
More people have jobs and income today, but the thriving middle class is still dying. They did well without big budgets, and now businesses are feeling the loss of those sales. Some companies have had to walk away from the quantity over quality sales approach. However, the Yum! Brands fast food family is opening themselves … Continue reading Taco Bell is Keeping Prices Low, and Attracting More Sales
You have a business, now what? From gig entrepreneur to corporate bigwig, there are steps that you should take to create a good business. It does not matter what type of product, service, or mix of the two you offer. These tips will span across all areas and they will help you become (or remain) … Continue reading The 7 Tricks Successful Entrpreneurs Use and You Can Too!
We can get coffee, food, and regular prescription medications through a drive thru, why not our marijuana? Dispensaries in Florida are turning into the fast food of marijuana! In many states, the growth of the marijuana industry is still slow. Companies are only just starting to expand. Dispensaries are highy regulated, and the cost of … Continue reading The Drive Thru Expands to Include Dispensaries
In New York, a new credit card surcharge has hit local companies and customers are mad! Businesses often have to pay a fee for charging a customer's card, just to process the same payment as a cash customer. The difference? The company makes more money on the cash sale. Due to a recent court case, … Continue reading Business vs Customers: Battle of the Credit Card Surcharge