Are You Always Right? You Could Be A Leader?

There are a lot of traits that build a good leader. According to Jeff Bezos of Amazon, being right all the time is a good start. It is not actually the act of being right that counts. It is what people do to get their. Evaluating your views, working to see all sides, and not … Continue reading Are You Always Right? You Could Be A Leader?

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How Effective Are Your Training Techniques? Take a Note From McDonald’s!

If a billion dollar fast food chain can be successful using a team of teenagers to sell their product, what is stopping you? At least, that is the theory behind a recent article outlining McDonald's successful training techniques. How well you train your team will determine how successful they become. For example, McDonald's has manual's … Continue reading How Effective Are Your Training Techniques? Take a Note From McDonald’s!

Who Owns the Rights to ‘Cat’? The Billion Dollar Business vs the Little Guy

We hear a lot of things about big business, the man, trying to take down the little guy. So what does a billion dollar machine company have in common with a small coffee shop? A trademark fight against over the use of 'cat'. Yes, you heard that right. Caterpillar INC. is going after a small … Continue reading Who Owns the Rights to ‘Cat’? The Billion Dollar Business vs the Little Guy

Brands Beware: Check Translations Before Making Your Name Final!

A lot goes into choosing a name. There is a lot that can go right or wrong. For Heinz, translations don't always go well. Recently they discovered their Mayochup is not always as innocent as it sounds. Their mishap is an amazing lesson for you. Not all languages are created equal. Before you name your … Continue reading Brands Beware: Check Translations Before Making Your Name Final!